CINCINNATI, Ohio (BlackNews.com) — Currently gracing the TV airwaves in the humorous commercial for GEICO insurance, former Cincinnati Bengals player, Ickey Woods, has launched an online fundraising campaign on Razoo.com in memory of his son, Jovante. As part of #GivingTuesday, which takes place on December 2, the Jovante Woods Foundation will join hundreds of other nonprofits in the largest generosity movement in the world. This new crowdsourcing campaign on Razoo.com continues to shine a spotlight in a creative way on the Jovante Woods Foundation and Mr. Woods’ dedication to Asthma education.
“Charities today are resorting to innovative ways to raise money and increase awareness for their worthwhile causes. The Ice Bucket challenge is a fantastic and very successful example,” stated Mr. Woods. “I am very excited to enter this space by launching this fundraising campaign on Razoo.com with #GivingTuesday.”
#GivingTuesday started in 2012 by the United Nations Foundation and the 92nd Street Y as a result of the enormous commercialization of retailers after the Thanksgiving holiday. It is traditionally the Tuesday after Thanksgiving and is recognized as the official start of the giving season. In 2013, #GivingTuesday raised $1.1 million in one day for the participating charities.
On December 2, as a part of #GivingTuesday, contributors to the Jovante Woods Foundation are in for a real treat. As a way of saying “thank you” for the donation, autographed “Ickey Shuffle” t-shirts will be available at specific donation levels. Also, Ickey has commissioned the new book of empowering quotes, “Black-Eyed Peas for the Soul” by Sidney L. Warren, as a dedication to the life and spirit of his son.
#GivingTuesday runs all day on December 2 and continues for the rest of the year. PayPal is offering an extra 1 percent match on all donations made through PayPal on Razoo.com. To donate to this worthwhile cause, visit http://jovantewoodsfoundation.razoo.com.
