Gatorade’s Text-To-Win Sweepstakes on Limited Edition Bottles Gives Fans an Exclusive Experience at Talladega Superspeedway
Gatorade released three special Talladega Superspeedway-themed labels that features memorable historic moments at NASCAR’s Most Competitive track, which will celebrate its 45th anniversary with the Sunday, October 19, GEICO 500. The limited edition bottles are available on popular flavors’ Fruit Punch, Lemon-Lime, and Orange, and can only be found in participating Alabama and Georgia Wal-Mart stores.
To enter the contest, fans who reside in Alabama or Georgia can text “DEGA” to 732-573-6837, the code located in each Limited Edition bottle of Gatorade. The winner of the text-to-win sweepstakes will receive an incredible Talladega Superspeedway prize package for the GEICO 500.
The special program will run through Friday, Oct. 10. Gatorade has been an official partner of Talladega Superspeedway for the past 12 years, which includes the naming rights for Gatorade Victory Lane. The GEICO 500 will be the third and final event of the Contender Round of the Chase for the NASCAR Sprint Cup. Once the checkered flag falls, eligible drivers for the title will be reduced from 12 to eight. If a Chase Challenger wins the event, he will automatically advance to the Eliminator Round of eight.
The Quartet is Back for Talladega Superspeedway’s Infield Party –The Big One on the Blvd – on Friday, Oct. 17, with New Twists
Bowyer, Harvick, Stenhouse, Jr. & Dillon Return for Tons of Fun Which Will Pay Competition Winner $1,000
NASCAR drivers Clint Bowyer, Kevin Harvick, Ricky Stenhouse, Jr. and Austin Dillon had so much fun at Talladega Superspeedway’s first “Big One on the Blvd” Parade in the track’s infamous infield in May that they are coming back for more during the track’s Oct. 17-19 weekend.
The quartet will oversee a new flurry of activities, which begins with the “Hallow-Dega” costume contest, on Friday, Oct. 17. The crowd, as well as the drivers, will play a key role in determining the fan that walks away with $1,000 in cash, not to mention a lifetime of bragging rights. The champion of the “The Big One on the Boulevard,” will have to win a series of competitions, which will include food and beverages used in unique, vicarious ways.
The parade gets rolling at 6:30 p.m. (CST) on Friday night at the north end of Talladega Blvd., Bowyer, Stenhouse, Jr. and Dillon will be atop the lead float throwing out swag and welcoming fans to NASCAR’s version of Mardi Gras. The parade will make its way down the Blvd., building up excitement as it passes the most colorfully decorated campsites in all of NASCAR. At the south end of the Blvd. the parade will come to a halt, and Harvick will be anxiously waiting on the main staging area for the fan competitions.
On the track, Friday’s schedule at Talladega includes practice and qualifying for the fred’s 250 Powered by Coca-Cola NASCAR Camping World Truck Series race as well as practice for the GEICO 500 for the NASCAR Sprint Cup Series.
Saturday will see the drop of the green flag for the fred’s 250 event at high noon (CST), followed by the Food Land/Food Giant qualifying for the GEICO 500 at 3:40 p.m. (CST). Later in the evening, the Saturday Night Concert featuring Thomas Rhett will take place (Free admission with purchase of a Sunday GEICO 500 ticket). Sunday’s GEICO 500 gets underway at 1 p.m. (CST).
The track has many ticket options for fans of all ages, as well as hundreds of acres of FREE Camping. To find out more, call the Talladega ticket office at 1-877-Go-2-DEGA or visit www.talladegasuperspeedway.com.
